San francisco dma rank

But there was movement--up and down movement among the Top 10 in the Nielsen DMA rankings: Atlanta moved up 3 notches, from 10 to 7 — with 2,, TV homes, up over , Washington, DC declined by 2 notches, from 7 to 9 — even though their TV homes increased by , Boston also declined, from 9 to 10 — although their TV homes increased by , San Francisco-Oak-San Jose remained 6, and Houston remained 8. Why work with MediaTracks? Author Recent Posts.

Latest posts by AdeptPlus see all. Become a Broadcast Media Insider. DMA Name. Homes New York. Los Angeles. San Francisco-Oak-San Jose. Washington, DC Hagrstwn. Boston Manchester. Phoenix Prescott. Pete Sarasota.

Orlando-Daytona Bch-Melbrn. Cleveland-Akron Canton. Raleigh-Durham Fayetvlle. San Diego. Salt Lake City. San Antonio. Columbus, OH. Kansas City. West Palm Beach-Ft. Las Vegas. Grand Rapids-Kalmzoo-B. Oklahoma City. Birmingham Ann and Tusc. Norfolk-Portsmth-Newpt Nws. Albuquerque-Santa Fe. New Orleans. Providence-New Bedford. Mobile-Pensacola Ft Walt.

Wilkes Barre-Scranton-Hztn. Little Rock-Pine Bluff. Tucson Sierra Vista. Des Moines-Ames. Green Bay-Appleton. Wichita-Hutchinson Plus.

Flint-Saginaw-Bay City. Springfield, MO. Columbia, SC. Rochester, NY. Huntsville-Decatur Flor. Colorado Springs-Pueblo. Paducah-Cape Girard-Harsbg. Charleston, SC. El Paso Las Cruces. Baton Rouge. Jackson, MS. South Bend-Elkhart. Myrtle Beach-Florence. Johnstown-Altoona-St Colge. Sioux Falls Mitchell.

Traverse City-Cadillac. Lafayette, LA. La Crosse-Eau Claire. Corpus Christi. Columbus-Tupelo-West Point.

Medford-Klamath Falls. Columbia-Jefferson City. Minot-Bsmrck-Dcknsn Wlstn. Monroe-El Dorado. Beaumont-Port Arthur. To maximize the use of these radio tools, targeting the proper media outlets is a vital component of PR campaigns. The Nielsen DMA rankings provide the most accurate and up-to-date portrayal of current radio and television markets. Sometimes, listenership may overlap in selected areas. For instance, some people in Milwaukee may be able to pick up the same radio stations as residents of Chicago.

However, the DMAs themselves consist of whole or split counties that do not overlap, covering the entire continental US, Hawaii and portions of Alaska; usually focused on the specific region containing the largest city and branching out from there. This is because that city is usually the most populated area of the region, making it important in terms of media buys and PR campaigns.

Do you want to more accurately target regional campaigns across multiple markets? Reach out to us today! Having access to the Nielsen DMA rankings is important because it will help PR professionals more accurately target regional campaigns across multiple markets. The DMA has a very important role in localized campaigns as well. Radio stations that are in large markets are often saturated with pitches, so they can be more difficult to penetrate than medium and small markets.

The proliferation of streaming and digital devices has brought new listeners to stations that in the past were accessible only by terrestrial signals. Agencies have to constantly update their methods of reporting in order to properly consider and include these listeners, who in some cases are people that are nowhere near the market that generated the content.

Even if your campaign focuses on small and medium-sized markets, the primary goal is still to reach as many relevant listeners as possible. To do this within the constraints of time and money that often accompany campaign plans, PR professionals must understand the underlying geographic and demographic benefits of accessing DMA information.

DMA stands for "designated market area," and may also be known as a media market, media region, broadcast market or a few other related names. The DMA rank is a metric that is used to prioritize media markets by the size of their TV and radio audiences. The data helps marketers justify how and when to purchase ads and PR professionals to target specific geographic regions for news and awareness related outreach.

Other cities that have found themselves in or near the top 5 in recent years include Washington, D. DMAs can be a very useful tool in planning a PR campaign. MediaTracks Communications has long been a provider of radio services to public relations professionals. Please don't hesitate to call us at for your next PR campaign.

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